Bonjour, I’m Zoé
Originally from Lyon, France, I currently live in Birmingham, UK, where I have been for a few (many) years now.
Ever since I was a child, I've dreamt of making a positive impact on people's lives. In 2016, I survived a dog attack, which was a life-changing experience.
Our brand's foundation is deeply rooted in a personal journey-one of survival and resilience after surviving a dog attack, an experience that left me scarred both physically & mentally.
When I was asked if I wanted the dogs responsible for the attack to be “destroyed”, the decision was mine alone. Despite the pain and trauma, I refused because I couldn't bear the weight of lives lost because of me.
Instead I chose to better the lives of dogs, their owners, and myself, a journey that led me to create Pawchou.